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‘Visit Clearfield' unhappy with Lunar Cow
Thursday, January 10, 2013
By Wendy Lynn Brion Staff Writer
The governing board of Visit Clearfield County, the county tourism promotion agency, held its first meeting of the year yesterday and discussed the status of the 2013 visitor guides.
Director Holly Komonczi reported that she has been very frustrated with Lunar Cow this time around. The tourism agency signed a three-year contract with the company after the very good results two years ago. This year's planner is the second of the three-year contract. Last year, Komonczi said, the planner was two weeks late and there were some other frustrations. This year, she said, has been a "nightmare."
Komonczi said that the staff of VCC has worked hard to get everything in on time, but there have been delays with Lunar Cow and now the planner is one month late. It was supposed to be delivered Dec. 15. The new delivery date was to be Tuesday, but then Komonczi was told it would be yesterday, just after the meeting. However, at the end of the meeting there was another snafu and now the planners may be delivered today.
Komonczi said this has cost them time and money. She said the advertisers have suffered as have the partners, noting that Starr Hill Winery was going to take new planners with them to the Pennsylvania Farm Show but there were none available.
She said she is really disappointed because the planners have been spectacular and VCC always gets compliments when they do arrive, but the process of getting them published has been a problem. She said she is going to call the company and talk with someone about the issues and see about getting out of the contract for next year's planner. The board members agreed with her decision.
Komonczi also presented the board with a marketing opportunity and asked for permission to go to a new event. The Toronto Golf & Travel Show will be held March 1-3. Komonczi said the PA Wilds is going to have a booth and she would like to go and represent Clearfield County. "The golf packages always work," she noted and said it would be a wonderful opportunity to promote the area as a whole to the Toronto region. The board agreed and voted to allot $1,000 for travel and room expenses.
The board held an executive session on real estate with no items for discussion during the regular session. Currently the authority hopes to move into its new offices by spring.
The seat held by Ray Savel is up for appointment and Commissioner Joan Robinson McMillen explained that the commissioners are attempting to limit board members to two terms on each board to which they appoint members. An individual could stay off the board for a year and then return if they wanted. The commissioners have not appointed anyone to the seat.
The board members also discussed having meetings at new properties, especially hotels, in order to educate board members and get the hotel owners and managers more involved.
The next meeting of the Visit Clearfield County authority board will be Feb. 13 at 8:30 a.m. at the offices on 12 Front Street, Clearfield.
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